From empty offices to thriving data centers? Unlocking new revenue streams

Data center conversions can be a highly profitable avenue for commercial real estate owners looking to repurpose underutilized office spaces. While not a one-size-fits-all solution, for many properties, it represents a strong alternative to traditional leasing models, offering a promising pathway for generating significant new revenue.
September 5, 2023
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The commercial real estate industry is grappling with an unprecedented challenge: a significant decline in traditional office occupancy. While many companies are exploring community-oriented spaces, rooftop restaurants, and other diversified use-cases, a growing number of property owners are eyeing data centers as a lucrative alternative.

The Rise of Data Centers

The importance of digital infrastructure has soared, given the ubiquity of internet access, the explosion of smartphone usage, and advancements in artificial intelligence. Research indicates that the global colocation data center market is expected to grow at a five-year CAGR (Compound Annual Growth Rate) of 11.3% from 2021-2026. The hyperscale market, home to large-scale data centers, is poised for even more rapid growth, estimated at a 20% CAGR. This presents a significant opportunity for commercial real estate owners, particularly because the supply of data center space is falling behind demand.

Despite the market's upward trajectory, there are significant bottlenecks. Essential components for building data centers are facing delays, and finding adequate space is a challenge that cuts across geographical boundaries. Plus, most of the new construction projects are pre-leased and won't be ready for occupancy until 2024.

Data Centers: An Opportunity for Office Spaces?

Could the vacancies in the traditional office market offer a solution? Turning office spaces into data centers offers a way to make these properties more useful and profitable. However, this isn't a straightforward transition; it comes with upfront costs and requires specific infrastructure, like uninterrupted power supply, high-speed connectivity, and cooling systems.

Geographical Considerations

Location plays a crucial role. Established data center markets like Northern Virginia, Dallas, and San Francisco offer a stable environment with well-developed enterprise ecosystems. However, secondary U.S. markets like the Pacific Northwest and Atlanta also show promise, as they face less competition but still experience rising demand.

Revenue Models

  1. Owner-Driven Conversion: This approach is potentially the most rewarding but also carries significant risks. The necessary infrastructure could cost upwards of $15 million and take 18 months to complete. After completion, a leasing group can help fill the space, letting the owner reap all financial benefits.
  2. Third-Party Partnership: Here, building owners lease the space to a third-party group, who then assumes the costs of construction and operation. This is a less risky venture for the owner, who gains steady rent payments.
  3. Hybrid Joint Venture: In this model, both the owner and the third-party share the expenses and rewards. This approach can balance the risks and benefits for both parties involved.

Additional Costs and Factors

Before jumping into conversion, property owners must undertake a feasibility study to determine space allocation, cabling, switching, and engineering requirements. It's also crucial to consider heating, ventilation, and air conditioning (HVAC) aspects as data centers require specialized cooling systems.

A strong alternative

Data center conversions can be a highly profitable avenue for commercial real estate owners looking to repurpose underutilized office spaces. While not a one-size-fits-all solution, for many properties, it represents a strong alternative to traditional leasing models, offering a promising pathway for generating significant new revenue.